Get the latest

Subscribe to our weekly email updates

No Thanks

Thanks, you've been subscribed.

View your cart
Add to moodboard
Add to gift registry


Newmarket Concept Store Now Open

September 6th 2017

Simon James Concept Store in Newmarket is a light-filled shop located at 2 Kent St where you can discover and purchase homewares, fashion, design, apothecary and jewellery within a modern, intimate and pared back setting. Interior architect Rufus Knight created in the interior setting, while Nat Chesire of Cheshire Architects worked on reimagining the exterior of a brick building that once went un-noticed. With textured soft sandy ceilings, pale tone stripped-back wooden floors and a large central stone island, this is a space for conversation and experience. The space allows you to slowly introduce yourself to the products and collections in a setting that is calm, and where less is more. 

The curated shop will see Tom Dixon homewares sit alongside furniture pieces by Simon James and fine diamond jewellery by Jessica McCormack. An evolving edit of clothing will showcase local designers Mahsa, Paris Georgia Basics and Penny Sage, alongside local beauty and apothecary products by MARYSE and Curionoir. All share common ground in their ability to combine beauty with function, and each represent enduring and thoughtful design. 

Within the space is an area dedicated to Jessica McCormack diamond jewellery, including a seating and consultation area for clients and a secret-reveal mirror enclosed within the wall. Exclusive to Simon James, this is the only retailer of Jessica McCormack's work outside of her namesake Mayfair jewellery shop in London. 

By appointment services are available for those who wish to shop privately or would like one-on-one assistance - whether that be selecting the perfect pieces for the home, a clothing and jewellery consultation, or help finding a special gift for someone.


Simon James Concept Store - Newmarket 
2 Kent Street
Osborne Lane
Newmarket Auckland
Ph +64 9 522 7106


Next Post

WASH, DRY, MEND & IRON - A care manual by shirtmaker Sherie Muijs



Simply select Laybuy at checkout.

Returning customers only need to confirm the order to complete the purchase.

New customers can sign up at checkout and start using Laybuy today.

Your order is processed immediately and your payment schedule is established.

Only a sixth is due today and the rest is split over 5 weekly automatic payments on the day of the original purchase.